Herbert Syrups
Rebranding & online communication
A complete remake of the Herbert Syrups brand, its design language and online communication. Made in cooperation with Slovak type and graphic designer Ondrej Jób.
Idea
Our aim was to create a slightly more grown up and professional branding, compared to the prior logo and packaging. On the other hand we do not want to make a completely different brand. We combined the best from the brands past with the bright future and colors we saw in it.
Labeling
The idea behind the labeling is really simple and easy to follow. Inspired by the colorful flavors, we decided to communicate their variety in the packaging. Every label has its own combination of two colorful circles representing main ingredients or flavors.
Stationery
Instead of boring cards, we came up with the idea of stickers. With a little bit of punk attitude, we first released them at the biggest summer festival in Slovakia. Since then, it is a staple we love to come back to. It is not just practical, but the collaboration with young artists makes it visually attractive and collect-worthy.